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Response Tags are available to use as a survey administration tool. Use these Response tags to categorize your responses, not for Open Text Analysis.
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Open Text Analysis is useful for quantifying and transforming open text responses into actionable data. Read through responses to each open text question and bucket them into categories.
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The Piped Data Export is designed to export raw data from either question piped (including row piped tables) or page piped questions.
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A Comparison Report allows you to view your summarized data broken down by a subgroup of the data. This grouping can be set up based on a question in your survey.
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Fall-Off Statistics are designed to analyze the survey rather than the questions in your survey, giving you the ability to identify pages where a high number of respondents have chosen to leave.
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TURF stands for Total Unduplicated Reach and Frequency. It is a statistical model that estimates market potential with limited resources.